Both of Hyundai’s upcoming 30-second Super Bowl commercials have been released before the game and we’re generally pretty pleased with what we see.
The first, which we’ll give a grade of B-minus, features actor Johnny Galecki (“The Big Bang Theory”) driving a Hyundai Elantra while flirtatiously chatting up a woman (who’s also driving a Hyundai Elantra). During the chat, Galecki is forced to dodge all sorts of explosions and obstacles, including a rambling Richard Lewis in the back seat.
The second spot — and the real star of Hyundai’s Big Game lineup — is called “Dad’s Sixth Sense.” It features a father who uses his paternal sixth sense to save his son from multiple mishaps over the years, ending with the Genesis’ braking system preventing a crash. It’ll make you smile and, if you’re a parent, it might even make you chuckle because you can relate to the dad’s desire to keep his son out of harm’s way. Also, kudos to Hyundai for making the dad take the pinata bat to the stomach, and not going for the cheap laugh with the groin shot.
Check out both spots below and feel free to leave a comment with your thoughts.