HYUNDAI SNEAK PEEK

Hyundai is tempting car lovers with a glimpse of its upcoming Super Bowl ad(s). Hyundai bought a pair of 30-second spots in this year’s game. Both spots, titled “The Epic Lap,” will showcase the company’s new 2010 Genesis coupe and feature racer Rhys Millen putting the car to the test on an Atlanta racetrack. The spots will be paired with music – the first spot with classical cellist Yo-Yo Ma and a “secret guest artist” in the second ad.

We’re not sure which of the two ads the screen shot below is from, but the car looks pretty damn good. More shots can be seen here.

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