The New Year and the conclusion of the NFL regular season officially signals the start of Super Bowl commercial season. As always, you can count on the Spotbowl blog to deliver all of the news and updates about this year’s big budget ad line-up. (Of course, by “big budget” we’re referring to the record $3.8 million selling price of each 30-second spot.)
So how are this year’s ads looking just one month before the showdown? To be honest, it’s hard to say. Our team of researchers has worked day and night to compile an ad line-up, but advertisers aren’t releasing many details about their spots. Of course, we expect this to change as the game draws nearer, so stay tuned!