Wonderful Pistachios releases teaser for upcoming Super Bowl ad

January 25th, 2014 by Spotgeek
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Remember last year’s Wonderful Pistachios ad with Psy? Of course you do. Apparently it worked, because a brand spokesperson said the spot “drove significant brand awareness and incredible buzz among consumers.” We’re sure it probably sold a lot of pistachios, but this year’s ad hopes to out-buzz the “Gangnam Style” rapper with some help from Comedy Central funnyman Stephen Colbert.

Wonderful Pistachios recently released a 22-second teaser of this year’s ad. In it, Colbert plays his usual confident self and even hints at possible co-starring role with the red, white and blue bald eagle from his “Colbert Report” opener.

Fun fact: Did you know that the eagle sound you hear during the show’s opening isn’t an eagle? It’s actually a red-tailed hawk. In real life, eagles don’t sound nearly as cool. Sorry.

GoDaddy releases muscle-bound Super Bowl ad (Danica mostly absent)

January 24th, 2014 by Spotgeek
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Patrick Super Bowl Ad Football

GoDaddy has released the full 30-second version of its much-buzzed about Super Bowl ad featuring Danica Patrick in a lifelike muscle suit (watch it below). The ad shows Patrick running down the street with a gaggle of other bodybuilders (a group of bodybuilders is a gaggle, right?) before the muscle-bound bunch converges on a spray tanning salon.

It’s an okay ad, I guess. Hopefully GoDaddy will bring more punch with its second Super Bowl ad, which they’ve been tight-lipped about.

Oddly, for all the pre-game talk about Danica donning the muscle suit, we only see her for all of three seconds in the ad. (Literally three seconds … I counted.) Even the publicity shot seen above is absent from the final product. Can we really count this blip of an appearance by Danica as her record-breaking 12th Super Bowl commercial? I vote “no.”

Yogurt wars heat up: Ransacking bears vs. Full House guys

January 24th, 2014 by Spotgeek
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As we head into the final week before the big game, the details about certain spots are coming fast and furious. Among them is the revelation from Super Bowl rookie Chobani that the ad for the natural-ingredients yogurt brand will feature a bear ransacking a supermarket in search of “real, natural food.” It’s not the first time we’ve seen ransacking bears in a Super Bowl ad (Pepsi did it in 2004), but that ad featured two bears and Chobani’s ad features only one bear, so it’s totally different.

Competing Big Game yogurt brand Dannon is going in a different direction with its spot. Dannon will follow up last year’s ad starring John Stamos with another ad for its Oikos Greek yogurt. A teaser for the spot features Stamos reuniting with former “Full House” co-stars Dave Coulier and Bob Saget. The teaser below is worthy of a chuckle, but can it really be a Full House reunion with Mary-Kate and Ashley Olson?

Bud Light teasers promise bizarre hijinks for Schwarzenegger, Don Cheadle

January 20th, 2014 by Spotgeek
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Football fans watching yesterday’s AFC and NFC Championship games no doubt caught a glimpse of Bud Light’s Super Bowl spots thanks to two teasers starring Arnold Schwarzenegger (playing ping pong?) and Don Cheadle (with a llama?). The ads, titled “Epic Night,” will promote Bud Light’s new campaign “The Perfect Beer for Whatever Happens.”

Too hot for TV? Butterfinger and Doritos pick up where GoDaddy left off

January 20th, 2014 by Spotgeek
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It figures. In the year that GoDaddy finally cleans up its act by ditching the scantily clad women in favor of ads that actually tout the company’s services, two other Super Bowl advertisers offer up spots that aim to keep risque front-and-center in the Big Game.

One of the off-color spots arrives courtesy of Doritos, whose fan-made “Finger Cleaner” is one of five finalists competing for two spots in the game (but c’mon, with more than 2.3 million views already on YouTube, you know it’ll be one of the two that makes the cut). The other spot is from Butterfinger. The brand, which will promote its new chocolate peanut butter cup, released a teaser last week which shows chocolate and peanut butter in human form in a couples counseling waiting room. Check out the Doritos ad and the Butterfinger teaser below.

While it’s hard to tell from the Butterfinger teaser just how far they’ll push the envelope, it looks like they could push it pretty far if they really wanted to.