Posts Tagged ‘fox’

SUPER BOWL AD UPDATE: FOX SELLS OUT SPOTS THREE MONTHS EARLY

Thursday, November 4th, 2010

Bad news for those of you hoping to scrape together a few extra bucks to buy a Super Bowl commercial, according to The Hollywood Reporter and the Wall Street Journal, FOX has sold out this year’s inventory a full three months before the big game. The spots sold for $2.8 million to $3.0 million, a slight increase from the $2.5 million to $2.9 million bargain of this year’s spots.

FOX attributes the sell out to strong sales to car makers. Advertising Age calls the sell out the fastest “in recent memory.” This year’s line-up includes  General Motors, Kia Motors, Hyundai, Audi, PepsiCo, Anheuser-Busch InBev, E*Trade and, unfortunately, GoDaddy.com.