Hey, remember “Gangnam Style”? That song from 2012 that racked up a record 1.1 billion views? Well you’re going to hear it in a Super Bowl ad for Wonderful Pistachios. According to USA Today, the brand will make its Big Game debut with a spot starring Psy, the South Korean rapper behind the unavoidable international hit.
You’re probably pretty excited, so I’ll give you a moment to compose yourself.
Seriously though, how many pistachios does a company have to sell in order to pay for an ad that probably cost about $5 million ($3.8M for airtime and another million for production costs)? Answer: 11 gajillion.